The Truth About Search Engine Optimization, by SEO expert Rebecca Lieb, is a quick, complete, easy-to-use guide to help anyone optimize Web content for better search engine placement. Â
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Readers will learn how to set realistic goals for search optimization, attract qualified traffic, incorporate search engine optimization into both new sites and redesigns, write for users, implement search-friendly content management, create metatags that work, and budget and manage search optimization projects.
