Profession Edition                  Executive Edition

The ULTIMATE Buying Guide for Paid Search

Practitioners, Managers and Executives!

If you manage paid search campaigns and are not completely satisfied with the results you’re getting, you’re not alone.

Perhaps you’ve outgrown your current tool set. Maybe you purchased a sophisticated tool that does not align with internal skills sets and resources. ROI may be lackluster or you may be falling behind your competitors without knowing why.


If you want to understand how paid search is changing and what you can do to stay a step ahead, one of these reports is for you!

The report is packed with valuable information gleaned from 1:1 interviews with savvy PPC professionals who represent small, medium, large, and global organizations and agencies that serve a variety of vertical markets. What’s more, they tell it like it is: The mistakes they’ve made, the lessons they’ve learned, the pitfalls to avoid, emerging practices that are resulting in competitive advantage, and much more...

Complimentary

What’s in the Reports

 

Professional Edition

Executive Edition

 For paid search practitioners

 

 For executives and managers overseeing paid search programs

 

 

 Original content based interviews with 14 vendors and 27 paid search professionals

Savvy advice that can help make you and your team more competitive

Original conceptual models that reveal how paid search is evolving

 Unbridled commentary that reveals potential pitfalls and lessons learned

14 in-depth company and product profiles

 A buyer’s guide chart comparing all 14 vendors not available anywhere else

Verbatim quotes from 27 paid search professionals and 14 vendors

 

Summarized input from 27 paid search professionals and 14 vendors

 

 Best practice tips and advice for practitioners

 

Best practice tips and advice for executives, highlighted for quick reference

 

All the above and more for…

$399

$299

 

Professional             Executive